"Don't start a business if you can't explain what pain it solves, for whom, and why your product will eliminate this pain, and how the customer will pay to solve this pain. The other day I went to a presentation of six high tech startups and not one of them had a clear idea for what pain they were proposing to solve."
- From Joel Spolsky's foreword to Bob Walsh's new book: "Micro-ISV: From Vision to Reality"
The foreword is online at:
http://www.joelonsoftware.com/articles/Micro-ISV.html
Friday, January 13, 2006
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2 comments:
Perhaps you don't think your friend's idea is good/strong enough? Could it be that someone has already solved that "pain" and the wheel is being re-invented? Before Ebay, there wasn't any "pain" for anyone for not having online auctions, but imagine the "pain" for many ppl now who's bread on the table depends on Ebay, if Ebay had never existed.
Yes, reinventing the wheel seems to be a common trap that entrepreneur wanna be falls into.
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